The Book – Green Is the Color of Money
The Book

Green Is the Color of Money.

A sales book written for everyone. Real experiences, honest reflection, and a little humor—exploring what selling teaches us about people, persistence, and life.

Green Is the Color of Money by Alan Prefer, hardcover book on travertine stone
AuthorAlan Prefer
PublisherPreferred Publishing LLC
GenreSales & Life Lessons
FormatseBook, Paperback & Hardcover
Inside the Book

Lessons told as stories,
not slogans.

There are no scripts to memorize or formulas to chase. Each chapter turns a real moment from the world of selling into a practical idea you can carry into your next conversation.

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01

Earning the first yes

How early rejections, nerves, and small wins shape the way we approach every sale that follows.

02

Listening louder than you talk

Why genuine curiosity about the person across the table beats any pitch—and how to practice it.

03

Persistence with good judgment

Knowing when to follow up, when to walk away, and how to do both with grace.

04

Success beyond the commission

What a career in sales reveals about trust, reputation, and the life you want to build.

Who It’s For

A book with room
for everyone.

Whether you carry a quota, are weighing a career change, or simply enjoy a good story, there is a seat at the table for you.

01

For those in sales

Reflect on your skills, relationships, approach, and opportunities to improve—and recognize your own experiences in the stories.

02

For those considering sales

Get an honest look at the realities of the profession and what it takes to build a successful approach.

03

For the curious

Discover how sales can offer insights into people, relationships, and life’s wider lessons.

What You’ll Take Away

Real experiences.
Practical lessons.No unnecessary hype.

Sales is shaped by more than a script or a technique. It involves people, relationships, judgment, persistence, and the lessons gathered along the way.

  • A clearer view of what great selling really looks like
  • Ideas you can use in your very next conversation
  • A few laughs and plenty of familiar moments
Get the Book

Three formats.
Choose how you’d like to read.

Green Is the Color of Money is available as an eBook, a paperback, and a hardcover. Every edition brings the same stories and the same straightforward voice.

Format 01

eBook

Read instantly on your phone, tablet, or e-reader. Ideal for travel and for keeping the lessons close at hand.

Buy the eBook
Format 02

Paperback

A light, easy-to-carry edition for the commute, the airport, or a quiet evening at home.

Buy the Paperback
Format 03

Hardcover

The premium edition, made to last on your shelf and a thoughtful gift for anyone in sales.

Buy the Hardcover

Ordering for a team or event? Enquire about bulk copies

Before You Turn the Page

A few things
worth knowing.

Green Is the Color of Money comes in three formats: eBook, paperback, and hardcover. Use the Get the Book section to choose yours.

Not at all. The stories are about people, trust, and persistence—ideas that show up in every walk of life.

A bit of both. Real-life scenarios carry practical takeaways, without rigid frameworks or unnecessary fluff.

Yes. Get in touch through the contact page for bulk pricing and signed copies.

Signed copies are available in the hardcover and paperback editions. Get in touch through the contact page to arrange an inscription or ask about book signings.

A Different Perspective Starts Here

Discover Green Is
the Color of Money.

Real-world sales experiences and life’s lessons, brought together in an approachable, memorable way.